A scheme has been launched today, where up to 62 towns from Wicklow and around the country will compete for a share in new tourism funding of 15 million euro from Fáilte Ireland.
The money will be made available through local authorities which can nominate two towns in their area that have the potential to become so-called 'destination towns'.
The towns involved will be eligible for cash of between 250 and 500 thousand euro.
Successful applicants will have to prove they can attract international visitors
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