More than 3 billion euro has been wiped off Coca-Cola's share price.
It happened in the hours after Cristiano Ronaldo removed two Coke bottles from the desk during a Euro 2020 press conference.
The footballer then toasted journalists - with a bottle of water.
The company says everyone is entitled to their preferences.
Tender Issued For DART Charging Infrastructure In Wicklow Station
Almost 1,200 Wicklow Children Waiting for Early Years Places
Wicklow Hosepipe Ban Extended As Supplies Remain Under Pressure
Wicklow Rents Rise Again As National Market Cools
UCD Study To Lay Bare The Blight Of 'Sheep Worrying' Across Wicklow